Riccardo Baruzzi Book 

Book for artist Riccardo Baruzzi, printed on the occasion of his solo exhibition ‘Quando disegno non canto’. The catalog is intended as a sort of address book: 4 sections A, B, C and D act as carriers of the artist’s various types of productions. Both the cover design (which simply offers all sections with their titles), and its construction (glued on back cover only), allow to see the entire structure of the book.

The colours on this thing is amazing. A lot of designs I've looked at for this module involves small photographs and high emphasis on colour. The green and blue work perfectly.

Business card and clever ideas.


YOGAONE BUSINESS CARD. Not only does this business card promote the business, it also let's the holder of the card interact with it and let's you understand what the company is about. The simple, mininmal layout of the card adds to the effectiveness of the card. "This is who we are and this is what we do" Nice and simple.

TOOTHPASTE - BUILDS STRONG TEETH 
This billboard gives an idea of how scale can really affect your message/company statement.
The toothpaste is shown to build strong teeth. This is exaggerated and put on a large scale to sell the product. This stops people in the street and makes the public remember the product.


FOLGERS COFFEE

Print of a cup of Folgers coffee was placed on top of manhole covers in New York City, USA. Holes on the print allow the steam to come out. Wordings around the cup reads 'Hey, City That Never Sleeps. Wake up." from Folgers. This promotion takes an existing thing and takes twists it's function.


CIGARETTE COFFIN PACKAGING.

Sometimes the packaging doesn't have to sell the product. This is a clever twist on the convention that the packaging must promote/sell the product. Quite sure it would drive the message home. The Coffin Shaped Cigarette Packaging was designed by R.J. Reynolds. Hopefully, people will make better choices when purchasing/smoking cigarettes.