Wednesday, 29 September 2010

Alphabet soup// self evaluation.
visual thinking - design principals


What is being communicated and how?
I modified the shape and anatomy of the typeface to communicate the word damage.


How well does this answer the brief?
I think I answered it very well. I tired to be as subtle as possible and thought if I were to add stuff to it, that it would distract the audience away from the word I was trying to communicate


How well has the idea been visually explored?
Admittedly I could've been a bit more experimental in the thought process but I was thinking about the time we had to do it.  


What are the strengths of the resolution?
The concept behind it. Distortion of the letterforms and actually looking into the anatomy of type and seeing what makes it work.


How could it be improved?
Like i said earlier I could've experimented more with my ideas. But overall I think the final resolution was enough to communicate "Damage"

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